WHO I AM

My name is Maria Helena Daniel and I have worked in Fashion and Style
for 33 years.

My professional career began in the 80s with the creation of Taglio, a women's clothing company.

After that, I started a successful partnership with the brand CORI for over 26 years – until the end of 2010 – performing different roles, which were essential to build a solid biography in fashion field.

As Style Coordinator, I worked in partnership with renowned professionals including Walter Rodrigues, Alexandre Herchcovitch, Rita Comparato and Dudu Bertholini, Andrea Ribeiro and Giselle Nasser.

As Commercial Coordinator and Image Consultant, I worked for over 500 VIP clients, knowing the particularities of consumers from many different Brazilian States, and also gained extensive experience on the fashion retail in Brazil.

In the Product Development field, I worked in PRIVATE LABEL (development of custom collections) for prestige brands including Armani, Tufi Duek and Gregory.

Finally, in 2011, I began a new phase in my career, with the creation of SINTONIA, which aims to offer a unique and personalized work in Image and Style Consulting for individuals and businesses.

Welcome!

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